A few years ago we were wondering - is there a good paraphrasing website with an automatic paraphrasing tool online? We searched the Internet for a good sentence rephraser, and altought we found many, none of it could rephrase paragraphs correctly. Decision was made - create the best English paraphrasing tool to rewrite my or your text. Only our "paraphrase maker" has a built-in reword generator which will help rephrase any text automatically and accordingly. Paraphrase Online is free tool that can be used for automatic text processing: our paraphrasing tool (or article rewriter, article spinner, text rewriter etc.) is an online tool that automaticaly rewrites any provided content into an unique one by changing and mixing specific words and phrases with suitable synonyms. Our article rewriter is an advanced automated paraphrasing tool that allows instant online paraphrasing of any article into a unique content. Rewriting of content can help you greatly in avoiding the penalties you may suffer due to plagiarism. This free paraphrase tool does not require any registration or sign up, all you need is to enter any human readable written content, and you will get human readable rewritten content in the results. The primary goal of this software is to help compose fresh content completely for free and in no time. Mastering an online article rewriter tool can prove quite tricky. When paraphrasing or rewriting any text or paragraph, many writers and students tend to get hold of the technology that enables them to rewriter any written piece of content into a fresh piece, yet keeping the original meaning of the text same. This approach is usually used to simplify a piece of writing, minimize the use of quotes or target an alternative audience. When article spinner tool is used correctly, paraphrasing turns out to be much more concise than the original text, covering all the main points while preventing the risk of plagiarism. Whether you are a student or writer, you can use this free article rewriter online to rewrite any text to save time and get a different version. If your life revolves around writing, perhaps this is what you do for a living then this free article spinner tool is the answer to all your problems. It is the best academic and most SEO friendly paraphrasing tool that enables you to get a rewritten article with great flexibility. This competent instant article spinner helps you make a better attractive and comprehensive article in seconds. You can use tool to get rid of plagiarism or speed up your SEO performance. This is the definitive and complete rephrasing tool for rewrite and reword any of your sentences!
Does your website need quality content in big numbers? The truth is; producing decent articles can take any author hours and limit the amount of fresh written content on your website especially if you are the only one writing for your website. On the other hand, hiring a writer can get expensive. Have you ever considered using an article spinner? Spinning content is a great way to keep your website rel...
Because it is the best article spinner, simple! Once you start using our instant article spinner you know what we are talking about. You have to use our paraphrasing tool yourself to know how easy it is to use. Our article rewriter tool is equally useful for bloggers, writers and teachers. It is reliable, easy and quick! Did we mention that this paraphrasing tool is absolutely free to use?
WHB-Spinner|Chief will not only generate a huge selection of new posts in moments for you personally, but also in a single click it could rewrite content to an extremely high level of human readability and uniqueness since it uses THE VERY BEST Natural Language Evaluation and Artificial Cleverness ways to understand your write-ups just as as Google does.
Aaron and I have been doing business together since the summer of 2012 and coincidence or not, the revenue of my business has quadrupled in this time. We recommend Spin Rewriter to all our members in our newsletter and it's been by FAR the best performing affiliate product we recommend. I think we did over $4.60 EPC with one of our earlier mailings. We've never heard of anyone requesting a refund so all in all it's really a fantastic product which sells itself.
Google is getting VERY good at catching spun content so you'd better be talented at manual spins. If they DO catch you, of course they'll spank you... and hard. So anything you use spun content on is inherently AT RISK. Worse yet... Google gets better at finding spun/poor content every year. So in the longrun you're screwed. I'd weight your other options and see if you couldn't find a cheaper source for manually hand written content.
There is also the option to spin capitalized words (assumed to be proper nouns) as well as leave any number of words unchanged, depending on whatever you enter into the "ignore" field, separated by commas. You also have the option to only keep the sentences that were altered a minimum percentage, as indicated by the "Keep Sentences that Changed" option.
Most people don’t know that spinning content on their website truly optimizes their search among other users. However, it’s important to avoid using duplicate content because search engines will penalize you.  This practice is best avoided at all times if you truly want your site to rank in search engines like Google. Spin Rewriter ensures that your spun articles pass Copyscape to give you peace of mind that your content is unique. Spin Rewriter 9.0 allows you to rewrite articles using SEO techniques so that you can rank for certain keywords.  When you rank for more keywords you will be attracting more visitors to your site organically.  With a steady traffic flow to your blogs, you’ll find making bank easier than ever. Whether you use AdWords, sell Amazon products, or run affiliate offers, a reliable online income is now within your grasp.
Cost – WordAi Turing at the time of this writing is a monthly charge of $49.95, while SpinnerChief III Ultimate is a one time purchase of $177 or $67 a year. But it’s not entire black and white to add insult to injury WordAi has a usage cap on the how many word you can spin per billing cycle. Here is an excerpt form their page “250,000 words for the “Turing Spinner” for a billing cycle you will be charged overage fees.”. So if you go over that amount WordAi will bill you extra. Spinner Chief Ultimate does not have any usage limitations when using the desktop client. Hands down SpinnerChief III Ultimate won this.
After rewriting and keeping the dynamics of the writing same, our tool passes it through a plagiarism checker. This ensures that the legal standard of plagiarism is maintained after rewriting the article. After all this process, a final rewritten form is presented to you. All this process may require some time depending upon the nature and length of the article to be rewritten.
I was looking for a tool that is able to rewrite articles for a long time, because the tools I have found until that moment were inaccurate and slow. I could spend hours manually editing badly re-written text by such software. This software was different from other tools, highly accurate and fast, so rewriting any kind of text using it was much simpler and quicker. Actually, a completely automatic rewrite done by the tool is usually of the highest quality and 100% unique.
"One thing important in my business as seo provider is to generate unique content for my clients. I used to hire many writers to produce many articles manually costing me lots of time and money. Good thing that I learned about this great piece of software, now I can have many unique articles as I want with just a few clicks.The Spinnerchief team rocks! Highly recommended product"
Think of it this way: What do you have more chance of hitting, a distant, tiny target or the broad side of a barn? For the sake of search engine optimization, you want your website to be the broad side of barn. The more quality articles, or unique readable content, your website or blog offers to search engines (and therefore the general public) the more exposure your website will receive from major search engines.

A website with lots of unique and human-readable content is going to give you the best ROI. The more quality readable content your website has, the more exposure it will get from major search engines such as Google & Yahoo. But creating unique content takes time as you first need to develop content creation strategies and then you need some hours to write a full SEO optimized content. How great it would be if you can produce quality content within minutes! Yes, it's possible with the help of this free Article Rewriter Tool developed by SeoToolStation. 

New customers will receive a huge discount offer. Spin Rewriter gives you a lot of quality written content in a short period of time. Clients receive a 5-day free trial for using their services, but after 5 days you still get 30 additional days to make sure the Spin Rewriter technology is right for you. They allow you to avoid SEO devaluation from duplicate online content. Try it out, and if it’s not exactly right for your business, you’ll receive a refund no questions asked.
Looking at both spinner’s spun articles, they both seem to generate spun content that looks pretty good. Both have some grammar issues I would correct if I was posting it on a high tier 1 site, but overall SpinnerChief produced better content. Not sure if WordAi is being overly aggressive on the spins at the cost of quality. This test is very hard to call. If you go by raw numbers, SpinnerChief won. I want to leave this up to you to decide which one won. Winner none – draw!
Select the best quality text/content from online, check it, is it suited with your context? Proper selection is too much important for delivering better new one. Get the content from there! And place it on the editor of SEO WAGON Article rewriter tool. Hey, click on Next and see the effects, the engine will read it and gives you options to rewrite as per your choice, choose appropriate synonyms, or you write your own word. There are thousands of synonyms of each word in our dictionary, let’s go for the quickest way of generating article.
AnswersChief is the best professional market promotion software that aimed at YAHOO!ANSWERS. And the tailor-made AnswersChief aims at the newest version of YAHOO!ANSWERS. Not only can you automatically submit questions and answers with AnsweChief, but you can also insert images to your questions and answers. Even without submitting a link, customers will visit your site.
A few years ago we were wondering - is there a good paraphrasing website with an automatic paraphrasing tool online? We searched the Internet for a good sentence rephraser, and altought we found many, none of it could rephrase paragraphs correctly. Decision was made - create the best English paraphrasing tool to rewrite my or your text. Only our "paraphrase maker" has a built-in reword generator which will help rephrase any text automatically and accordingly. Paraphrase Online is free tool that can be used for automatic text processing: our paraphrasing tool (or article rewriter, article spinner, text rewriter etc.) is an online tool that automaticaly rewrites any provided content into an unique one by changing and mixing specific words and phrases with suitable synonyms. Our article rewriter is an advanced automated paraphrasing tool that allows instant online paraphrasing of any article into a unique content. Rewriting of content can help you greatly in avoiding the penalties you may suffer due to plagiarism. This free paraphrase tool does not require any registration or sign up, all you need is to enter any human readable written content, and you will get human readable rewritten content in the results. The primary goal of this software is to help compose fresh content completely for free and in no time. Mastering an online article rewriter tool can prove quite tricky. When paraphrasing or rewriting any text or paragraph, many writers and students tend to get hold of the technology that enables them to rewriter any written piece of content into a fresh piece, yet keeping the original meaning of the text same. This approach is usually used to simplify a piece of writing, minimize the use of quotes or target an alternative audience. When article spinner tool is used correctly, paraphrasing turns out to be much more concise than the original text, covering all the main points while preventing the risk of plagiarism. Whether you are a student or writer, you can use this free article rewriter online to rewrite any text to save time and get a different version. If your life revolves around writing, perhaps this is what you do for a living then this free article spinner tool is the answer to all your problems. It is the best academic and most SEO friendly paraphrasing tool that enables you to get a rewritten article with great flexibility. This competent instant article spinner helps you make a better attractive and comprehensive article in seconds. You can use tool to get rid of plagiarism or speed up your SEO performance. This is the definitive and complete rephrasing tool for rewrite and reword any of your sentences!
Hi, companions! Discovering the best article rewriter is challening yet it is conceivable to do using some recommendations. All things considered, with a specific end goal to locate the best tool for rewriting you will get the fruitful results. As I would see it, it is smarter to find such information on the forums and search for the discussions or some other sources of information.
The content above is 98% unique according to Spin Rewriter and I really like it. It actually seems better than the WordAI spin – only the “Standard” one however, it is no match for the “Turing”. One thing that the spinner failed to recognize is the “green eyes” phrase where it replaced it with “environment-friendly”. Yea, I laughed too. Anyway, here is the spintax for those interested in more testing:
Since we get asked quite often about which content spinner produces the best results, I decided to take the top 5 tools in that category and compare them in an equal manner. What do I mean by saying equal manner? Well, I will write a unique paragraph of content and I will spin it with each of these content spinning software to see what results I get. This will be fun.
X-Spinner has super-advanced functions such as auto-grammar fix, for example it will correct "a apple" to "an apple," plus it can spin "I want to eat the apple, orange and banana" to "I want to eat the banana, orange and apple." We can't list all functions here, there are too many to list! - But one thing is sure, X-Spinner will give you the best rewritten article - no other spinner can do what X-Spinner does!
Spin Rewriter 9.0 allows their users to have hundreds of articles of similar high quality in a short amount of time. They have updated the ENL Semantic Spinning engine to include synonyms and sentence structure variants. Their article software that is spinning is of the best in the market and they have kept their costs affordable. Website professionals are using spin Rewriter. High profile customers have stated; the Rewriter tool is used with a marketing budget as a savings model for any business.
Cross Platform – Being a Mac user I prefer when I can fire up a program locally. WordAi is web based and therefore works on Windows & Macs without issue (Linux as well). SpinnerChief III Ultimate has a Web Api that allows spinning from the web, but we did not have much luck with it, so at this time we consider SpinnerChief a Windows only application and therefore requires me to run it in a virtual Windows Machine using VMWare Fusion. This one is a hard one to call because clearly WordAi wins cross platform, but it doesn’t have all the extras that SpinnerChief offers.
Spin Rewriter 9.0 is the next version of the immensely popular article spinning tool being released on October 4th, 2018! Spin Rewriter was first launched way back in 2011… and since then, it has become the most popular article spinning tool in the market. Every single Internet Marketer out there needs a good article spinning tool because you can never have too much quality content when it comes to marketing. Well, Spin Rewriter is the best article spinner out there and in this Spin Rewriter 9 Review I am going to be taking you through whats new in this version of this popular content tool.

So what to do? Where you need fresh content always, your resolution is Article Rewriter or Paraphrasing Tool. It is also Article spinner tool that is free as well as easy to use. An article writer always thinks to generate something that has the quality and uniqueness as well as productive. The tool Article rewrite of seo wagon giving you the chance to meet your goal with less effort.
Welcome to the world's best Free Article Rewriter Tool By SeoToolStation...There are unlimited opportunities to make money online, but at the same time, there's a lot of competition in this field. With millions of competitors out there, you need to stay ahead of the competition and make your website liked by Search Engines. Not to worry, though. With the help of this Free SeoToolStation Article Rewriter Pro Tool the game has changed and the most complexed task of producing unique content is now made super easy. 

Spinbot is a free online article rewriter. Our paraphrase Tool will paraphrase your sentence very precisely. It is an advanced automatic article spinner can instantly rewrite any text into unique content and plagiarism free instantly in a single click. Our paraphrase Tool helps you to avoid duplicate content and rewrite sentences without changing the meaning of your article. It works on advanced analysis to exchange words with its appropriate synonyms that it makes your content very accurate and unique. Our fast paraphrasing article spinner will rewrite your content very carefully. No sign-up, its absolutely free article rewriter, and paraphrase software, Our article rewriter will get the job done for you..


Nobody is immune to spelling and grammatical errors, not even me. It doesn't matter how many times you proofread your content, sometimes an error slips through the cracks. But, too many errors in your writing are bad for article writing services business and can also hurt your reputation over time. If customers are annoyed by poor grammar on social media or on a small blog post, just think about how they will feel if they receive an email or eBook laced with these errors.
Not so long ago there lived a boy. He blue eyes with blond hair as yellow as gold. The young boy was smaller than average fragile, but his mind was swift much like the wind. He could calculate the outcome from a situation within the blink of the eye. But that was not his biggest talent. No. His biggest talent was perception. The son could understand and perceive anything quicker than anyone he’d ever met. Then, he fell crazy about a lovely princess. She’d magnetic green eyes and light brown hair. He loved her quite definitely and then she loved him back even more. There were only 1 problem – the young lad was the son of your blacksmith. The princess’s father would never allow her to marry an easy son of a blacksmith. On the other hand love was too strong. In a single fell swoop, the young boy raised an army of undead and commenced a rebellion to overthrow the evil king who didn’t trust soul mates. After months of struggling with the armies of his beloved’s father, the young lad was assassinated as well as the war was over. No songs were sang.
Once upon a time there lived a boy. He had blue eyes with blond hair as yellow as gold. The young boy was small and fragile, but his mind was swift like the wind. He could calculate the outcome of any situation in the blink of an eye. But that was not his biggest talent. No. His biggest talent was perception. The young boy could understand and perceive anything faster than anyone he had ever met. Then, he fell in love with a beautiful princess. She had magnetic green eyes and light brown hair. He loved her very much and she loved him back even more. There was only one problem – the young boy was the son of a blacksmith. The princess’s father would never allow her to marry a simple son of a blacksmith. But their love was too strong. In one fell swoop, the young boy raised an army of undead and started a rebellion to overthrow the evil king who did not believe in true love. After months of fighting against the armies of his beloved’s father, the young boy was assassinated and the war was over. No songs were sang.
Aaron has just closed out a very profitable 5-figure promo for one of my products, and I've had the pleasure of also promoting him. Now what I'll say about Aaron is, he puts 110% in absolutely everything that he does. If you have an opportunity to jump on one of his launches or promote one of his products or just work with him, I highly recommend that you do so.
Now, I will use the “Very Readable Content” settings suggested by WordAI to see what it will come up with in comparison to the original text. It took about 30 seconds for WordAI to spin this small piece of content so you really know that there’s a lot of processing happening on the back-end. The content that WordAI generated is calculated to have an average of 94% uniqueness (you can learn more about how WordAI calculates this percentage here) and here is an example spin generated from the spintax:
Article Rewriter is the best and free SEO tool that allows you to rewrite the article with flexibility. The competent tool, which allows you to post articles or blogs periodically, makes posts attractive and publishes the same in simple words. Rewrite the full content in few seconds. With the help of this tool, you can get rid of plagiarism. It also helps to improves your SEO performance faster than the before..

There are millions of online marketers, who want to skyrocket their businesses with minimal effort and hard work. Not only you but several others are looking for the same thing as you right now: What's the best free Article Rewriter Tool? How To Produce Unique Content? How To Make Online Business Successful? SeoToolStation Article Rewriter Tool is 100% free to give a boost to your online business with minimal hard work on your part. 
This is absolutely useless. It claims it rewrites English sentences, but it just offers words alternatives, which is only nouns. Also, most of those suggested alternatives are unable to use. If you see their maker's home page, Whitehat Box, you can see numerous people request the refund. It's far from western progressive software like Grammarly or sketch engine. They stole my money with the diceiptive advertisement.
Spin Rewriter 9.0 is designed to create lots of content. You can give the software any article that you find online and the software will produce multiple (re-written) versions of the text. This means that you can quickly create 5 or 10 articles that can be distributed around the internet. This might sound like an easy way to write lots of content, but things aren’t always that simple. Many bloggers who don’t want to spend time creating their own content use this kind of software to produce their articles. Normally the results are really bad. But Spin Rewriter 9.0 claims to be different. Very different in fact…
By now, most people in the SEO industry are more than familiar with the various animal named updates that have made it nearly impossible to rank without high-quality content. One of the most famous ones is Google Panda, which directly targets on-site content quality and severely penalizes sites that have spelling and stylistic errors or were not edited well.

If you already have some blog or website content that you want to turn into fresh, rewritten content in a matter of seconds you should use our article rewriter tool. This free paraphrasing tool is available to you 24/7 to rewrite the text. Most of the text created by our article spinner is human readable and 100% unique which makes it suitable for creating mass blog posts and web content.
So what does PARAPHRASE (or rephrase) exactly mean? It's a fundamental way of meaning analysis of sentences, developing, changing one's thoughts, the content of a specific text, for example, two evoked sentences: "father saw how a neighbor talked with mother. My father saw my mother talking with the neighbor" express the same content, but they are structurally different. The system of functioning in the language is valid. It is also reworking or rephrasing the work that contained the content, complementing it and interpreting it sometimes with a lot of freedom, but in the bounds that ensure a clear recognition of the original. Paraphrase is also a communication tool that serves, among other things, to confirm the level of understanding of what has been said. Rephrasing is most often made in the form of longer speeches, therefore only general sense and utterance are given away. In Coaching, the paraphrase is a useful tool, although, like many things, it ceases to fulfill its function in excess. Paraphrases are most often used by a coach when he wants to understand the client's statement more closely and thus show that he is actively listening. Paraphrasing includes: free conversion of a literary work; developing, reworking, rewording and describing a given text, preserving the meaning of the message; it's piece which is a free transcription of the borrowed subject; adaptation; modification of a work that changes form, not content; processing or variation of a literary work. Remember, that paraphrasing is not the same thing as summarising. Summarising occurs when you provide an overview of a topic or give an overview of the author’s key ideas as a whole. A summary is usually way shorter than the original piece of writing and it might state the ideas of a paragraph in one simple sentence.
In writing almost same as paraphrasing, article rewriter tool & essay rewriter tool works, but as writer we need to know clearly what are the differences of between two. In article rewriting you can change the word or phrase to keep the meaning same as well may add few more sentences to elaborate the matter more clearly to the reader. Rewritertools.com tried to present few essay rewriter tools for make the writings easier and comfortable.
Beginning October 17th, we’ll begin promoting our most popular and highest converting offer to date … Secrets of the MultiM-illionaire Trainer! We’re confident you will make some really good income supporting this offer. Product price: $495 or $795 (price test in progress) – We pay a minimum of 50% commissions – Average EPL (based on prior launches) is $25.21. T Harv Eker – Harv Eker International – Secrets Of The Multi-Millionaire Trainer 2018 affiliate regsitration.

From personal experience Spin Rewriter is the best! like I still use it today. Its so easy to use (Just copy paste and the program do everything) Because of this tool I managed to schedule content and articles for 3 years, do you know how much time and money I’ve saved?!?! A LOT!!! Also i high recommend you pick their mothly plan if you are still in doubt


While these recommendations give you some general guidelines as to what settings you want to use in these more popular situations, don’t be afraid to customize according to your needs. For instance, if your Tier 1 will build only just a few links, you can set the 1st input to “Very Readable” or even “Extremely Readable” as WordAI will still produce unique content even if only a few versions.
Does your website need quality content in numbers? The truth is; producing articles restrict the amount of content that is written on your site if you’re the only one writing on your website and can take any author hours. Hiring a writer can get expensive. Have you ever considered using an article spinner? Spinning content is a excellent way to keep your website fresh and relevant . Needless to say, not all article spinner applications is great. Therefore it’s important to do your homework first. We propose Spin Rewriter 9.0. You can rewrite your articles using their Rewrite system. In addition, you have a Bulk Rewrite option that lets your rewrite articles with one click. You break it up into several terrific pieces of content and may take one article. The choices are endless.
Special algorithm in our paraphrasing tool enables the synonymization of words, detection and exchange of inflectional forms, as well as rewording of phrases, expressions and even the whole sentences. It converts the inserted text, but preserves its meaning, generating the most accurate synonyms. The principle of the application is very simple and similar to many popular translators available on the Internet.After filling "Text before" field, just press the "Paraphrase!" button and your new content is ready. You don't need to search for synonyms word by word anymore, all you need to do is type or paste text you are interested in paraphrasing, and the program will do all the work for you. However, if you don't like the results, or you think you could find a better words to express yourself, you can change any synonym (clicking it and choosing new from the list) or edit text manually. We believe that it is very useful both at school, at work, as well as in everyday life. By using Paraphrase Online you can be sure, you are using the best paraphrasing tool avaible on the web. Use our best paraphrasing tool online and get your article rewrite instantly. This paraphrase tool is free and great for content rewriting and will help you avoid plagiarism. Paraphrase Online does more than just altering the words in the text. With the help of our paraphrase tool, you will get the benefit of good writing with the correct use of right words and phrases to convey your message properly. If you use a free article spinner or an article rewriter like our free paraphrasing tool even then, there is a lot of manual work that needs to be done to achieve the best results. When you paraphrase online, you don’t just consider the sentence or phrase rather you must also take into account the theme and the writing style of the writing in the full document. You shouldn't put too many quotes in your diploma thesis, essay or homework because it is assumed that over 40% of borrowings will disqualify yout work. So what to do if the work is theoretical and let's be honest - largely imitative? Instead of using infinitely long quotes, use paraphrase! And of course, present your own views, enter into polemics, discuss with others researchers. Paraphrase is simply writing the same information in other words. Instead of quoting a fragment of the text, you can compile and elaborate. Thanks to the use of this technique, you don't have to put long quotes at work, because it is not well received by the evaluators and teachers. The purpose of the paraphrase is to discuss a given text (view, opinion), it's about changing expressions, phrases, words and text structure. That is why you must always go for a rewording tool that offers you best results such as the free paraphrasing tool that we provide you.
Anyone will can this, all you want is a fabulous computer and the flexibility to sequence a post title together. You can generate original article content and submit them to story lookup directories and receive paid for. You possess to apply to these web pages and may or may never get transformed down. If you should materialize to receive transformed down subsequently just hold plugging apart until you obtain person to "work with" you.

October 5th, 2018 (Friday at midnight, 11:59 PM PDT): SCARCITY — During the weekend we'll be removing some of the exclusive launch bonuses from the bundle. Friday is the perfect time to make sure that potential buyers are going crazy about making sure they get full access to Spin Rewriter PLUS all of the cool launch bonuses — this mid-launch scarcity is going to bring in a flood of extra signups for you!


Millions of individuals who likewise have the internet on their fingertips are usually wondering exactly a similar thing as you at this time: How can I make money online? How do i get internet search engine exposure for my web site (or blog)? Exactly what will provide me a leg through to your competition? Thankfully you have previously arrived at the solution to all or any these questions. Post Rewriter Tool can be acquired to make your website as profitable as possible, with reduced work on your own part.
He saw a trainer nearby and asked why these animals just stood there and made no attempt to get away. “Well,” trainer said, “when they are very young and much smaller we use the same size rope to tie them and, at that age, it’s enough to hold them. As they grow up, they are conditioned to believe they cannot break away. They believe the rope can still hold them, so they never try to break free.”
This free online paraphrasing tool can deliver reliable results both in terms of human readership and search engine exposure. This means, with our text rewriting tool, you'll be able to continually update your blog, social media pages, and website with fresh content. Note that we NOT talking about content that will get you penalized by Google or content that looks like machine written gibberish. But an automatically generated high-quality content that your readers and Google actually loves.
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